As a t3 rectal cancer patient starting 4 months of chemotherapy today, I want to see foundations and individuals do for colorectal cancer visability, funding, and research what the well publicized Susan Komen Race for a Cure has done for breast cancer. I don't begrudge them a thing, and admire their success, I just want to see a more effective effort on colorectal cancer.
Since their is no "pink ribbon, or other logo for colon cancer, I created the "scope at 50" logo myself. The round scope represents the shape of the colon, the scope lines are to represent the fact it is a scope (as in "I'm getting scoped Friday), and the target in the middle represents the fact the colorectal cancer could be targeting you if you're 50 or over.
I chose the tag line "Beat Colon Cancer" rather than the more typical "Fight Colon Cancer" because early detection in the polyp stage means one has beaten cancer before it even starts.
In addition to suggesting a more universal logo for colorectal cancer, I want to focus on two other areas:
1. Getting the word out to individuals to get scoped, it's painless and could save your life.
2. Getting individuals and others to lobby their state government to require insurance companies to approve a doctor's request for a colonoscopy for patients 50 or older - no ifs, ands, or butts (oops, buts).
My first steps are to figure out how to make it possible for anyone to downloand the new logo and add it to their email signature line, web site, letterhead, blog, facebook page, and any other location where it might influence people(I need a better image result than just having readers right-click and save a jpg). NEW - since this blog doesn't allow me to use a pdf image, I've added a link to my eccomerce site where the logo can be downloaded - www.numbersandletters.com
My second step is to try to get an editorial published in USA Today that outlines the above and what individuals can do to change things.
More on that later.
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